Your responsibilities will include:
* Creating traffic reports using analytical tools, Excel and Powerpoint
* Setting up multi-channel funnels in Analytics to follow our leads
* Tracking success of email campaigns and lead management systems
* Overseeing our traffic numbers – updating staff daily on milestones
* Tracking Social Media data
You will assist on digital marketing, including:
* Following traffic sources for our main site, blog and social media pages
* Providing strategy on how to optimize for leads in both e-mail and web
* Recommending new traffic tools
We are looking for a marketing team member with experience in digital marketing analytics. This position includes analytics for website, PPC marketing, social media, email marketing, and lead management. You would be the perfect candidate for this position if you:
* Have 2-5 years experience in marketing analytics
* Are familiar with Google Analytics, WebTrends, Omniture, Google Adwords, Microsoft Adcenter
* Are familiar with E-mail marketing and lead management tools – Marketo, Salesforce
* Have experience in email and/or lead management analytics
* Have experience with Social Media tracking tools – Radian6, Tweetdeck, Hootsuite, etc
* Strong understanding of SEO, SEM, PPC, and email marketing
* Have experience measuring the success of web campaigns
* Are passionate about technology and innovation
* Are able to create extensive reports in Excel and PowerPoint
* Are an analytical thinker with excellent problem solving ability
* Are organized and efficient, with strong prioritization skills
* Have strong project management and time management skills
* Have excellent attention to detail
* Are familiar with the field of holistic wellness and nutrition
* Enjoy working in a dynamic and efficient team and can easily shift in a new direction
* Are driven to have the life you want and see how working at IIN will move you towards your personal goals and exceed them
Comprehensive benefits package, with full insurance coverage and 401(k). Location is in Flatiron District of NYC.
If this sounds like the kind of opportunity and challenge you're up for, then we invite you to fill out a job application on our webiste at http://www.integrativenutrition.com/about/jobs.
We hope to welcome you to your new job soon!
Please, no recruiters or solicitations.